Role of Simulations in Student Learning: A Case Study Using Marketing Simulation

Authors

Raghava R. Gundala
Mandeep Singh

Abstract

Simulations, like other pedagogical tools, should be evaluated for their effectiveness in achieving course objectives and student learning. This research examines the efficiency of using a particular simulation in achieving course objectives and student learning compared with a general textbook and other learning pedagogical tools from the students’ perspective.

Recommended Citation

Gundala, Raghava R. and Singh, Mandeep (2016) "Role of Simulations in Student Learning: A Case Study Using Marketing Simulation," Journal of Educational Research and Innovation: Vol. 5, Article 2.
Available at: https://digscholarship.unco.edu/jeri/vol5/iss2/2